Recording Technology – Bootcamp
- Created By Jerick Palacio
- Last Updated September 14th, 2023
Course Description
The Advertising and Marketing Program with an Emphasis in Audio Production is designed to provide students with career training and knowledge in the fields of digital marketing and advertising in tandem with audio production.
The program takes a dual approach in its implementation of instruction, providing students with theoretical and technical knowledge in digital advertising while training them in the skills of audio production that will supplement their marketing and advertising instruction.
This program provides students with the fundamentals of the most important domains of digital marketing utilized today, with an understanding of how they relate to advertising and audio media. The program trains students in general marketing business and analytics with deeper training pertaining to specific marketing tools such as email marketing, social media and more.
The students will also be trained on audio production as an avenue to utilize their marketing knowledge in practice with advertisements, music production and client work. The audio production instruction is designed to give students hands-on experience in the creation of music and sound from conception to publication with training in recording, DAWs, editing and mixing.
The students will use a variety of resources for their training in marketing, advertisement and audio production with the larger part of required materials pertaining to their audio production training. The program will have students splitting their time between lecture and training with these resources and equipment playing an imperative part to their instruction.
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